Most of Internet money makers who use Google Adsense as an income must be familiar to the core stuffs which play vital role in more benefits. As a beginner to it I’d like to state what I have learnt which may be negligible in contrary of understanding whole Google Adsense System. AdSense has helped over two million publishers grow their businesses in the last years. So if you want to earn more and more money from Adsense, you have to clarify and clearly understand what are the meanings of initials in the Adsense summery table.
Page Views- This is the number of page views of your website. Multiple pages browsed increases Page Views in google adsense.
Clicks- It is the number of Advertisements clicked during page views as defined above.
Page Click Through Rate (Page CTR)- It is ratio of number of ad Clicks versus number of Page views. For example, Page Views in a day=120 and Clicks=50 then Page CTR of that day will be ‘s 50/120= 41.66%
Cost Per Click(CPC): It is average of income (revenue) per click.
Page RPM: This is your earnings per 1,000 page views. This is calculated by taking your estimated earnings and dividing by your number of page views and multiplying by 1,000.
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